Your landing page’s weakest score is Trust.

Fix Trust
70Growth scoreupdated

category scores

category scoresShowHide

Trust

62Fair

Proof that the product is real, competent, and safe to try.

Trust read
Truleo"FBI-CJIS & SOC 2 TYPE 2 COMPLIANT" compliance eyebrow above the headline
Code FourBody-cam product demo with AI annotation "DRIVER-SIDE DOOR CLOSED; ENGINE IGNITION DETECTED" on an Axon Body 4 frame
Axon (Draft One)Photo of a police officer in a POLICE vest operating Axon drone hardware (mobile hero)
AbelNo visible trust signal identified.
Peregrine"18% reduction in violent crime for the Kansas City Police Department" stat on the mobile capture
Mark43Photos of uniformed officers using laptop-mounted software in a patrol car and evidence room

Mobile web

64Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture123
  1. Start Free Trial button — Desktop-proportioned pill at half column width, left-aligned instead of full-bleed and thumb-centered.
  2. Book Demo button — Second equally weighted CTA stacked directly below splits intent and pushes both toward the fold edge.
  3. Header without menu — No visible hamburger or menu affordance — visitors have no way to navigate beyond the hero.

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

Truleo desktop capture for Information hierarchy

What works

What to improve

CTA

76Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Truleo

How Truleo compares

Recommended rewrites

Value props

82Strong

Title, subtitle, hero — do they sell the product's true value?

Truleo’s headlineINTELLIGENCE THAT SOLVES CASES FASTERTRULEO instantly accesses your databases and generates solvability scores by connecting the dots and surfacing new leads.

Working

Could improve