Your landing page’s weakest score is Trust.

How SupportAbility ranks

  1. 1.ShiftCare79
  2. 2.Lumary66
  3. 3.iinsight66
  4. 4.TakeCareOS65
  5. 5.SupportAbility63
  6. 6.Brevity53
Fix Trust
63Growth scoreupdated

category scores

category scoresShowHide

Trust

36Poor

Proof that the product is real, competent, and safe to try.

ShiftCare
Lumary
iinsight
TakeCareOS
Trust read
SupportAbilityNo visible trust signal identified.
TakeCareOSProduct UI demo showing "Ask Atlas" answering "Can I get an update on Mark Thompson?" with shift and goal details
ShiftCareTrusted by 7,000+ providers powering over 300,000 support workers worldwide.
Lumary"$4 billion+ in annual claim amounts processed" stat row with 200+, 500K+, 80K+ usage numbers
BrevityTop-bar contact details: "Sales: 1300 58 58 87" and "Level 45, World Square, Sydney NSW 2000"
iinsightCustomer logo strip: Resilia, Gateway Pediatric Therapy, Centre for Corporate Health, ORS, Evergreen, Rebound Rehab

CTA

55Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

SupportAbility
ShiftCare
iinsight
Brevity
TakeCareOS
Lumary

Problems

  • typo: 'Explorer' not 'Explore'
  • reads as noun label, no action verb
  • differs from header 'Request a Demo'
  • low-intent destination vs demo ask

Value props

70Fair

Title, subtitle, hero — do they sell the product's true value?

SupportAbility’s headlineNDIS software for those who careA cloud-based solution designed to streamline and simplify client management, service delivery and NDIS billing.

Working

Could improve

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

SupportAbility desktop capture for Information hierarchy

What works

What to improve

Mobile web

80Strong

The phone experience as a first-class citizen.

SupportAbility mobile capture for Mobile web

What works

What to improve