iinsighthttps://iinsight.biz/

Your landing page’s weakest score is Value props.

How iinsight ranks

  1. 1.ShiftCare79
  2. 2.iinsight66
  3. 3.Lumary66
  4. 4.TakeCareOS65
  5. 5.SupportAbility63
  6. 6.Brevity53
Fix Value props
66Growth scoreupdated

category scores

Value props58Trust58
category scoresShowHide
Value props58Trust58

Value props

58Fair

Title, subtitle, hero — do they sell the product's true value?

iinsight’s headline undersellsCase management softwareSoftware for healthcare organisations: allied health, NDIS, medicolegal, EAP's and more. Book a demo to see iinsight® in action today.

Working

  • Names niche verticals: NDIS, medicolegal, EAP
  • Honest category label, no buzzwords
  • Client logos add credibility

Could improve

  • No outcome or benefit stated
  • Subhead wastes space repeating the CTA
  • Illustration doesn't show the product

Trust

58Fair

Proof that the product is real, competent, and safe to try.

iinsight
ShiftCare
Lumary
Trust read
iinsightCustomer logo strip: Resilia, Gateway Pediatric Therapy, Centre for Corporate Health, ORS, Evergreen, Rebound Rehab
TakeCareOSProduct UI demo showing "Ask Atlas" answering "Can I get an update on Mark Thompson?" with shift and goal details
ShiftCareTrusted by 7,000+ providers powering over 300,000 support workers worldwide.
Lumary"$4 billion+ in annual claim amounts processed" stat row with 200+, 500K+, 80K+ usage numbers
BrevityTop-bar contact details: "Sales: 1300 58 58 87" and "Level 45, World Square, Sydney NSW 2000"
SupportAbilityNo visible trust signal identified.

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

iinsight desktop capture for Information hierarchy

What works

What to improve

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

iinsight

How iinsight compares

Recommended rewrites

Mobile web

72Fair

The phone experience as a first-class citizen.

iinsight mobile capture for Mobile web

What works

What to improve