Redoubt Insurancehttps://www.redoubt.agency/

Your landing page’s weakest score is Trust.

How Redoubt Insurance ranks

  1. 1.Simply Business78
  2. 2.Huckleberry73
  3. 3.NEXT Insurance71
  4. 4.CoverWallet65
  5. 5.Coterie Insurance61
  6. 6.Redoubt Insurance60
Fix Trust
60Growth scoreupdated

category scores

Trust44Mobile web48
category scoresShowHide
Trust44Mobile web48

Trust

44Poor

Proof that the product is real, competent, and safe to try.

Redoubt Insurance
Simply Business
NEXT Insurance
CoverWallet
Coterie Insurance
Trust read
Redoubt InsuranceCoverage card listing "Contractor setup — General liability, COIs, workers comp" and "Trucking operations — Liability, c
Coterie InsuranceFive-star testimonial: "Coterie Insurance has been a great partner to work with as an insurance agent. Their platform is
NEXT InsuranceRated 4.7/5 (5056 reviews)
Simply Business"1M+ customers worldwide" stat alongside "18 top-rated carriers" and a carrier logo wall (Hiscox, Liberty Mutual, Markel
CoverWallet"An Aon Company" branding on the CoverWallet and NFP logos, with the Aon logo centered in the header
Huckleberry"Huckleberry by PAYCHEX" logo lockup

Mobile web

48Poor

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture1234
  1. Hamburger hides CTAs — Both "CALL US!" and "TEXT US!" buttons are collapsed into the menu, leaving no visible CTA in the fold.
  2. Oversized hero headline — Desktop-scale type wraps into five massive lines and pushes the intro copy and any action off-screen.
  3. Two-line eyebrow badge — "UTAH-BASED COMMERCIAL INSURANCE AGENCY" wraps awkwardly and eats fold space before the headline starts.
  4. Buried industries link — The only tappable element in the fold is a low-contrast secondary text link at the very bottom.

CTA

64Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Redoubt Insurance

How Redoubt Insurance compares

Recommended rewrites

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Redoubt Insurance desktop capture for Information hierarchy

What works

What to improve

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Redoubt Insurance’s headlineCommercial insurance for businesses that need to move quickly.Redoubt is a Utah-based commercial insurance agency, but we work with businesses nationwide. We believe your insurance is an extension of your finances, and as such it deserves our full attention. Every customer we work with gets a tailored

Working

Could improve