Kaggle Competitionshttps://kaggle.com/

Your landing page’s weakest score is Trust.

Fix Trust
72Growth scoreupdated

category scores

category scoresShowHide

Trust

58Fair

Proof that the product is real, competent, and safe to try.

Kaggle Competitions
ARC Prize Foundation
Epoch AI (FrontierMath / Benchmarks)
METR
Artificial Analysis
Trust read
Kaggle Competitions"Join 33M+ builders, researchers, and labs" usage stat in the hero subhead
ARC Prize FoundationQuote cards from verified AI leaders (Sam Altman, Demis Hassabis, Sundar Pichai, Elon Musk) citing ARC-AGI results, e.g.
Epoch AI (FrontierMath / Benchmarks)"Trusted by leading publications and institutions" logo strip (Our World in Data, DSIT, Government of the Netherlands, N
LMArenaLive "Ask anything…" prompt box with Battle/Auto mode controls showing real product UI
METR"Non-public information and model access provided by:" with Anthropic, Google DeepMind, Meta, and OpenAI logos on the Fr
Artificial AnalysisLive benchmark charts ("Intelligence", "Speed", "Cost per Task") comparing named models with specific scores

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Kaggle Competitions
LMArenain-product action

Problems

  • 'Register' names the chore, not value
  • outlined pill, weak visual weight
  • nav says 'Register', hero adds method
  • no benefit or payoff in the copy

Mobile web

72Fair

The phone experience as a first-class citizen.

Kaggle Competitions mobile capture for Mobile web

What works

What to improve

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Kaggle Competitions desktop capture for Information hierarchy

What works

What to improve

Value props

82Strong

Title, subtitle, hero — do they sell the product's true value?

Kaggle Competitions’s headlineThe World's AI Proving GroundDiscover what actually works in AI. Join 33M+ builders, researchers, and labs evaluating agents, models, and frontier technology through crowdsourced benchmarks, competitions, and hackathons.

Working

Could improve