Your landing page’s weakest score is Value props.

Fix Value props
77Growth scoreupdated

category scores

category scoresShowHide

Value props

66Fair

Title, subtitle, hero — do they sell the product's true value?

Busuu’s headline vagueNew language, new opportunities, new youGet access to compact lessons from the experts and connect with a community of native speakers to help you master words faster.

Working

  • Aspirational emotional hook (new Busuu)
  • Subhead names lessons + native community
  • Trustpilot proof: 19,381 reviews

Could improve

  • Headline fits any language app
  • Hero art decorates, shows no product
  • No concrete outcome or timeframe

Trust

66Fair

Proof that the product is real, competent, and safe to try.

Busuu
Memrise
Lingopie
Parrot
Trust read
BusuuTrustpilot rating: "Great" 4.5 stars, "19,381 reviews on Trustpilot"
Parrot"Trusted by over 620,873 learners" with avatar row
DuolingoCourse selector strip listing English, Chess, Math, Spanish, French, German, Italian, Portuguese
BabbelOver 25 million subscriptions sold!
Memrise"1.5m ratings" five-star strip with App Store/Google Play badges and "80m learners" beneath the Get Started CTA
Lingopie"★★★★★ 4.8 on Trustpilot" badge next to "2M+ Learners worldwide" with learner avatars

Information hierarchy

84Strong

Does the design help or inhibit what the page is trying to say?

Busuu desktop capture for Information hierarchy

What works

What to improve

Mobile web

84Strong

The phone experience as a first-class citizen.

Busuu mobile capture for Mobile web

What works

What to improve

CTA

87Strong

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Busuu

How Busuu compares

Recommended rewrites