Your landing page’s weakest score is Information hierarchy.

Fix Information hierarchy
76Growth scoreupdated

category scores

category scoresShowHide

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Promo banner strip — The 'Try it Now!' banner adds a second, differently-labeled CTA directly above the hero, splitting attention from 'Start for Free'.
  2. Top navigation row — Ten interactive items (Home, Tools, Sports, Pricing, Community, Education, API, Login, Get Started) offer exits before the visitor reaches the hero promise.
  3. Get Started button — A third CTA label ('Get Started' vs 'Start for Free' vs 'Try it Now!') creates three competing green/outlined actions in one fold.

Trust

76Fair

Proof that the product is real, competent, and safe to try.

Trust read
Unabated"Featured in:" press logo bar with The Athletic, ESPN, The Philadelphia Inquirer, MasterClass, The Washington Post, Roll
BronLive pick card showing "Malik Nabers — Over 59.5 receiving yards" with +5.0% EDGE, −122 FAIR, +100 BEST across 5 BOOKS
OddsJam"@The_Arbitron · Verified user · Live Arbitrage Tool" profit calendar showing "+$32,185" net profit
OutlierDetailed real product UI screenshots showing 'Thunder @ Spurs' matchup stats and player prop charts
OddsShopperPhone mockups showing real product UI with player prop lines (e.g. "Nikola Jokic (DEN)") and a Tails picks feed
BettingPros"67% of users are tailing this pick, with 22 of 33 bets on this side" — live pick-tailing stat in the feed

Mobile web

76Fair

The phone experience as a first-class citizen.

Unabated mobile capture for Mobile web

What works

What to improve

Value props

78Fair

Title, subtitle, hero — do they sell the product's true value?

Unabated’s headlineEvery Sharp Started SomewhereBet with clarity using the tools, education and data science developed by pro bettors

Working

Could improve

CTA

84Strong

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Unabated

How Unabated compares

Recommended rewrites