Sunrunhttps://sunrun.com/

Your landing page’s weakest score is Trust.

How Sunrun ranks

  1. 1.Zonneplan74
  2. 2.1KOMMA5°66
  3. 3.Sunrun63
  4. 4.NODI Energy58
  5. 5.Sonnen53
  6. 6.Tibber45
Fix Trust
63Growth scoreupdated

category scores

Trust52CTA62
category scoresShowHide
Trust52CTA62

Trust

52Fair

Proof that the product is real, competent, and safe to try.

Zonneplan
Trust read
Sunrunimplicit context Sunrun may benefit from pre-existing familiarity among its target audience.
NODI EnergyRealistic product shot of the physical NODI device with illuminated logo
SonnenHero product render of the sonnen home battery unit
Zonneplan"Bekijk onze 28.357 reviews" with five stars and "9,3/10" score bar
TibberApp UI screenshot showing "ID4" vehicle with "Smart Charging: On" and "20% 69km" battery status
1KOMMA5°implicit context 1KOMMA5° may benefit from pre-existing familiarity among its target audience.

CTA

62Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Sunrun
Zonneplan
Kostenlos beraten lassen
Sonnen
1KOMMA5°

Problems

  • 9 words — far past one fixation
  • phone call feels costly
  • conflicts with nav 'Get a quote'
  • phone number bloats the label

Mobile web

62Fair

The phone experience as a first-class citizen.

Sunrun mobile capture for Mobile web

What works

What to improve

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

Sunrun desktop capture for Information hierarchy

What works

What to improve

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Sunrun’s headlineAmerica's #1 Home Storage & Solar Power. Price. Quality. Confidence.Get competitive pricing on premium, expertly installed battery and solar systems

Working

Could improve