Sprighttps://sprig.com/

Your landing page’s weakest score is CTA.

How Sprig ranks

  1. 1.Poth Labs75
  2. 2.Sprig73
  3. 3.Survicate71
  4. 4.Wynter71
  5. 5.Userpilot70
  6. 6.Refiner69
Fix CTA
73Growth scoreupdated

category scores

CTA68Value props68
category scoresShowHide
CTA68Value props68

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Sprig
Wynter
Survicate
Poth Labs
Refiner

Problems

  • click feels costly — implies sales call
  • no low-commitment alternative CTA
  • no product-access or trial path visible

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Sprig’s headline sellsEnterprise surveys. Powered by agents.Sprig transforms manual survey workflows with a system powered by research agents, enabling enterprise teams to move from question to defensible insight without compromising rigor.

Working

  • Six-word headline names category + differentiator
  • "Defensible insight" hits enterprise trust anxiety
  • Hero image shows the agent actually working

Could improve

  • Zero numbers anywhere in the fold
  • "Transforms workflows" is abstract process talk
  • Desktop fold hides the customer logos

Trust

68Fair

Proof that the product is real, competent, and safe to try.

Sprig desktop capture for Trust

How Sprig compares

Trust read

Mobile web

78Fair

The phone experience as a first-class citizen.

Sprig mobile capture for Mobile web

What works

What to improve

Information hierarchy

82Strong

Does the design help or inhibit what the page is trying to say?

Sprig desktop capture for Information hierarchy

What works

What to improve