Your landing page’s weakest score is Trust.

Fix Trust
72Growth scoreupdated

category scores

category scoresShowHide

Trust

58Fair

Proof that the product is real, competent, and safe to try.

Trust read
Sidecar HealthPhone mockup of the real app showing provider search in Columbus, OH with named providers, care-quality ratings, and pri
Prescience, Inc."RUNWAY RETURNED $875K — Series B case study" stat card
Sana BenefitsNo visible trust signal identified.
GravieNo visible trust signal identified.
CentivoNo visible trust signal identified.
Curative"Member Portal" login button in the header indicating a live product with existing members

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Sidecar Health
Prescience, Inc.

Problems

  • click feels like a sales call
  • no value received on click
  • no concrete action verb payoff

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Sidecar Health’s headlineWhat if you could get people to treat healthcare dollars like their own?ACA-compliant, employer-sponsored major medical coverage with transparent costs, and no restrictive barriers to care, like networks or prior authorization.

Working

Could improve

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Sidecar Health desktop capture for Information hierarchy

What works

What to improve

Mobile web

86Strong

The phone experience as a first-class citizen.

Sidecar Health mobile capture for Mobile web

What works

What to improve