Your landing page’s weakest score is Trust.
How Nous Research ranks
Trust
44PoorProof that the product is real, competent, and safe to try.



| Trust read | |
|---|---|
| Nous Research | "OPEN SOURCE · MIT LICENSE" badge above the hero headline |
| "Research — Notes, methods, and results from our work." link block | |
| Featured News card: "Mistral raises €3B to make sovereign, open-weight AI the…" | |
| implicit context AI21 Labs may benefit from pre-existing familiarity among its target audience. | |
| North Agents dashboard UI with named agents ("SEO content optimizer", "Email marketing specialist") and version tags | |
| "How Asta is enabling cancer breakthroughs" card citing work "with the Paul G. Allen Research Center (PARC)" |
CTA
48PoorCopy, size, verb, cost-feel — does the primary CTA earn the click?




Problems
- label is a tagline, not an action
- no verb; unclear destination
- no CTA visible on mobile fold
- 5 words, over length limit
Mobile web
58FairThe phone experience as a first-class citizen.

What works
What to improve
Value props
62FairTitle, subtitle, hero — do they sell the product's true value?
NOUS RESEARCH
Nous Research is a pioneer in open AI training and research. We created Hermes Agent, the most widely used open source agent harness in the world.
Working
Could improve
Information hierarchy
70FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
