Your landing page’s weakest score is Trust.
How Allen Institute for AI (Ai2) ranks
- 1.
Cohere64
- 2.
Allen Institute for AI (Ai2)62
- 3.
Nous Research56
- 4.
Paper Instruments55
- 5.
Mistral AI53
- 6.
AI21 Labs45
category scores
category scoresShowHide
Trust
48PoorProof that the product is real, competent, and safe to try.


| Trust read | |
|---|---|
| Allen Institute for AI (Ai2) | "How Asta is enabling cancer breakthroughs" card citing work "with the Paul G. Allen Research Center (PARC)" |
| "Research — Notes, methods, and results from our work." link block | |
| Featured News card: "Mistral raises €3B to make sovereign, open-weight AI the…" | |
| implicit context AI21 Labs may benefit from pre-existing familiarity among its target audience. | |
| North Agents dashboard UI with named agents ("SEO content optimizer", "Email marketing specialist") and version tags | |
| "OPEN SOURCE · MIT LICENSE" badge above the hero headline |
Value props
52FairTitle, subtitle, hero — do they sell the product's true value?
Breakthrough AI to solve the world's biggest problems
Working
- Ambitious mission framing
- Short and readable at a glance
- Mobile card names a real outcome (Asta)
Could improve
- Could caption any AI lab
- No subhead, numbers, or proof points
- Hero image decorates, doesn't demonstrate
CTA
58FairCopy, size, verb, cost-feel — does the primary CTA earn the click?

How Allen Institute for AI (Ai2) compares
Recommended rewrites
Information hierarchy
76FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
Mobile web
78FairThe phone experience as a first-class citizen.

What works
What to improve
