Your landing page’s weakest score is Trust.

Fix Trust
42Growth scoreupdated

category scores

category scoresShowHide

Trust

28Poor

Proof that the product is real, competent, and safe to try.

Greyparrot
Glacier
Recycleye
Trust read
GripNo visible trust signal identified.
AMP RoboticsNo visible trust signal identified.
Greyparrot"Adopted by:" logo strip with Veolia and Re-Gen (mobile capture)
ZenRoboticsimplicit context ZenRobotics may benefit from pre-existing familiarity among its target audience.
Recycleye"VALTRIS, SWS and Recycleye explain how AI-" — named partners introducing a case story on the mobile fold
Glacier"Glacier has been named one of FAST COMPANY'S MOST INNOVATIVE COMPANIES of 2026" announcement bar

CTA

42Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Recycleye
Greyparrot
AMP Robotics
ZenRobotics

Problems

  • no CTA anywhere in the hero
  • nav links 'Join'/'Contact' only actions
  • no action verb or value promise
  • tiny text links, zero visual weight

Value props

42Poor

Title, subtitle, hero — do they sell the product's true value?

Grip’s headlineRedefining the economics of waste.A brain that learns the stream — sharper with every grasp.

Working

Could improve

Mobile web

44Poor

The phone experience as a first-class citizen.

Grip mobile capture for Mobile web

What works

What to improve

Information hierarchy

52Fair

Does the design help or inhibit what the page is trying to say?

Grip desktop capture for Information hierarchy

What works

What to improve