Your landing page’s weakest score is Trust.
How Doppel ranks
Trust
42PoorProof that the product is real, competent, and safe to try.



| Trust read | |
|---|---|
| Doppel | Illustrated threat-detection diagram with labeled attack vectors ("DOP-42 VOICEMAIL", "DOP-25 EMAIL", "DOP-23 MESSENGER" |
| No visible trust signal identified. | |
| implicit context ZeroFox may benefit from pre-existing familiarity among its target audience. | |
| Nora chat widget claim: "taking down phishing sites quickly, often within 33 minutes" | |
| "NEW! Fraudulent Ads Monitoring, Inside Your Platform" announcement link | |
| Frost & Sullivan research banner: "Research: why fraud prevention must start before login" |
CTA
68FairCopy, size, verb, cost-feel — does the primary CTA earn the click?


Problems
- 'Request' implies waiting on sales
- secondary CTA offers cheaper click
- no instant-value payoff in copy
Value props
68FairTitle, subtitle, hero — do they sell the product's true value?
The AI-Native Social Engineering Defense Platform
Outpace AI-driven attacks. Unify Digital Risk Protection, Human Risk Management, and Email Security to stop digital threats before they scale, empower your teams to lead your defense, and scale your SOC with agentic AI.
Working
Could improve
Mobile web
68FairThe phone experience as a first-class citizen.

What works
What to improve
Information hierarchy
76FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
