Your landing page’s weakest score is Mobile web.
How Clear Estimates ranks
Mobile web
44PoorThe phone experience as a first-class citizen.
123- Proactive chat pop-up — Auto-opened chat message covers the bottom half of the viewport, burying the bullets and blocking the path to the primary CTA.
- Six-line hero headline — Desktop headline scales down too little, wrapping into six lines and pushing the Start Free Trial button entirely below the fold.
- Truncated bullet text — The first proof bullet is clipped mid-sentence by the chat overlay, so the strongest evidence reads as broken.
Trust
63FairProof that the product is real, competent, and safe to try.
| Trust read | |
|---|---|
| Clear Estimates | Trusted by 50k+ contractors for over 20 years |
| "Sem spam. Avisamos-te assim que abrirmos o acesso." reassurance micro-copy under the waitlist CTA | |
| Stat band with named customers: "5× Estimating speed — Mesa Custom Homes", "60% Less time on admin — Mangino Home Improv | |
| Hero photo of the Buildxact app running on a phone, showing a real estimate screen with 'buildxact.com' and invoice acti | |
| "Export to" integration badges for Xero, Fergus, simPRO and AroFlo in the hero product graphic | |
| Real Countfire product screenshot showing the takeoff UI counting symbols on an electrical drawing (A 125, AE 55, BE 64, |
Information hierarchy
72FairDoes the design help or inhibit what the page is trying to say?
What works
What to improve
CTA
82StrongCopy, size, verb, cost-feel — does the primary CTA earn the click?
How Clear Estimates compares
Recommended rewrites
Value props
83StrongTitle, subtitle, hero — do they sell the product's true value?
Clear Estimates’s headline
The Most Accurate Construction Estimating Software for Remodelers
The #1 software trusted by residential remodelers, handymen & general contractors
Working
Could improve