Your landing page’s weakest score is Value props.

Fix Value props
67Growth scoreupdated

category scores

category scoresShowHide

Value props

58Fair

Title, subtitle, hero — do they sell the product's true value?

Bybit’s headline vagueYour crypto journey, simplified.Sign up to unlock up to 100 USDT in Welcome Bonuses

Working

  • Concrete 100 USDT incentive in subhead
  • Live tickers show real market data
  • Low-friction inline email signup

Could improve

  • Headline could caption any exchange
  • Bybit Card never mentioned in fold
  • No outcome named beyond signup bonus

Trust

58Fair

Proof that the product is real, competent, and safe to try.

Bybit
Kraken
Trust read
BybitLive "Hot Futures" price panel showing real-time tickers (BTCUSDT 78,652.7 +0.12%) with a 7-day trending chart
PAX MarketsNo visible trust signal identified.
KrakenForbes — "Most popular crypto exchange 2026" beneath the signup form
CoinbaseProduct UI showing "Trending crypto" with live prices ("Bitcoin $90,238.11")
Bitstamp"Your trusted exchange since 2011." longevity claim paired with the Quick buy product screenshot showing real asset pric
GeminiLive "Place a prediction" widget with real market "Alexander Zverev vs Karen Khachanov", odds and "Updated 5m ago" feed

Information hierarchy

62Fair

Does the design help or inhibit what the page is trying to say?

Bybit desktop capture for Information hierarchy

What works

What to improve

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Bybit

How Bybit compares

Recommended rewrites

Mobile web

84Strong

The phone experience as a first-class citizen.

Bybit mobile capture for Mobile web

What works

What to improve