Brexhttps://brex.com/

Your landing page’s weakest score is Trust.

How Brex ranks

  1. 1.Ramp82
  2. 2.Brex78
  3. 3.Novo76
  4. 4.Relay73
  5. 5.Mercury72
  6. 6.Rho57
Fix Trust
78Growth scoreupdated

category scores

Trust64Value props78
category scoresShowHide
Trust64Value props78

Trust

64Fair

Proof that the product is real, competent, and safe to try.

Ramp
Trust read
Breximplicit context Brex may benefit from pre-existing familiarity among its target audience.
Rho"Protected by reCAPTCHA" line with Privacy and Terms links beneath the signup form
Mercury"Banking services provided through Choice Financial Group and Column N.A., Members FDIC." disclosure banner
Ramp"US CORPORATE PAYMENTS PROCESSED BY RAMP: 0.7927%" stat above the headline
NovoNo visible trust signal identified.
Relay"Relay is a financial technology company and is not an FDIC-insured bank. Banking services provided by Thread Bank, Memb

Value props

78Fair

Title, subtitle, hero — do they sell the product's true value?

Brex’s headline sellsFinance built for speed and control.Modern cards, banking, expenses, accounting, and more — in 120+ countries.

Working

  • Headline names real buyer outcomes
  • Subhead lists concrete products + 120+ countries
  • Hero image shows card and live app UI

Could improve

  • Speed/control claim never quantified
  • 35,000+ companies proof below desktop fold
  • Headline could fit any fintech rival

Information hierarchy

80Strong

Does the design help or inhibit what the page is trying to say?

Brex desktop capture for Information hierarchy

What works

What to improve

CTA

80Strong

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Brex

How Brex compares

Recommended rewrites

Mobile web

88Strong

The phone experience as a first-class citizen.

Brex mobile capture for Mobile web

What works

What to improve