Your landing page’s weakest score is Trust.

Fix Trust
69Growth scoreupdated

category scores

category scoresShowHide

Trust

38Poor

Proof that the product is real, competent, and safe to try.

InDebted
January
TrueAccord
receeve
Ophelos
Trust read
AudunNo visible trust signal identified.
TrueAccordConsumer app UI mockup showing "Welcome, Alex!" with account balance $1,337.51 and creditor details
InDebted4.8 2,700+ Google reviews
receeveISO 27001, PCI & GDPR compliant
Ophelos"Part of intrum" parent-company badge in the top bar
January"$20B+ in debt worked across 20M+ consumers" stat block

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Audun
January

Problems

  • click promises contact, not value
  • no payoff echoing the headline
  • sales-process feel raises cost

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Audun’s headlineA calmer way to settle things.Debt collection, built around people. Audun combines AI with human judgement to help businesses and their customers move forward.

Working

Could improve

Information hierarchy

86Strong

Does the design help or inhibit what the page is trying to say?

Audun desktop capture for Information hierarchy

What works

What to improve

Mobile web

86Strong

The phone experience as a first-class citizen.

Audun mobile capture for Mobile web

What works

What to improve