Your landing page’s weakest score is Trust.

Fix Trust
71Growth scoreupdated

category scores

category scoresShowHide

Trust

58Fair

Proof that the product is real, competent, and safe to try.

Trust read
Aclid"TRUSTED BY INDUSTRY LEADERS" logo strip with ANSA Biotechnologies
TwentyTwo"Backed by Y Combinator" badge above the hero headline
SecureDNANo visible trust signal identified.
IBBIS (Common Mechanism)No visible trust signal identified.
RTX BBN / Battelle biosecurity screening"8 national laboratories advancing America's competitive edge - managed by Battelle" stat

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Aclid’s headline undersellsThe leading automation platform for biosecurity & biosafetyPut your global biosecurity and biosafety compliance on autopilot

Working

  • Names the vertical clearly
  • 'On autopilot' promises real relief
  • Hero image shows actual screening UI

Could improve

  • Zero numbers or proof points
  • 'Leading' is an unearned superlative
  • Doesn't say what gets automated

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Aclid

How Aclid compares

Recommended rewrites

Information hierarchy

74Fair

Does the design help or inhibit what the page is trying to say?

Aclid desktop capture for Information hierarchy

What works

What to improve

Mobile web

84Strong

The phone experience as a first-class citizen.

Aclid mobile capture for Mobile web

What works

What to improve