Accordancehttps://accordance.com/

Your landing page’s weakest score is Value props.

How Accordance ranks

  1. 1.Filed72
  2. 2.TaxGPT71
  3. 3.Magnetic70
  4. 4.Black Ore Tax Autopilot70
  5. 5.Accordance67
  6. 6.Basis60
Fix Value props
67Growth scoreupdated

category scores

Value props56Information hierarchy68
category scoresShowHide
Value props56Information hierarchy68

Value props

56Fair

Title, subtitle, hero — do they sell the product's true value?

Accordance’s headline vagueFrontier Intelligence for World-Class Tax, Audit, and Accounting Teams

Working

  • Names the exact audience: tax, audit, accounting
  • Strong proof: IRS panel quote, BDO award, logos
  • Premium, confident brand tone

Could improve

  • "Frontier Intelligence" says nothing concrete
  • No subhead explaining what the product does
  • Hero image decorates, never shows the product

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Get Started text link — The primary in-hero CTA is a small underline-style text link with an arrow, visually weaker than the nav's Get Started button it duplicates.
  2. Faded logo strip — Figma and Tripadvisor logos are irrelevant proof for tax/audit teams and blur into the background image, adding noise without credibility.
  3. Testimonial quote block — The Tasha Preisner quote in low-contrast gray text competes with the headline at the same fold level and is barely legible over the sky.

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Accordance

How Accordance compares

Recommended rewrites

Trust

72Fair

Proof that the product is real, competent, and safe to try.

Accordance desktop capture for Trust

How Accordance compares

Trust read

Mobile web

72Fair

The phone experience as a first-class citizen.

Accordance mobile capture for Mobile web

What works

What to improve