The Prompting CompanyYC S25 landing page report.
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The Prompting Companyhttps://www.promptingcompany.com/

Your landing page’s weakest score is Trust.

How The Prompting Company ranks

  1. 1.Athena80
  2. 2.Peec AI77
  3. 3.The Prompting Company74
  4. 4.Otterly.AI74
  5. 5.Profound70
Fix Trust
74Growth scoreupdated

category scores

Trust52Value props72Information hierarchy78Mobile web84CTA86
category scoresShowHide
Trust52Value props72Information hierarchy78Mobile web84CTA86

Score over time

85807570656055Profound 68 on Jul 1 (Wayback)Profound 63 on Jul 15 (Wayback)Profound 70 on Aug 3 (Live)Profound 62 on Aug 10 (Wayback)Athena 80 on Aug 3 (Live)Peec AI 74 on May 16 (Wayback)Peec AI 74 on May 28 (Wayback)Peec AI 75 on Jun 8 (Wayback)Peec AI 73 on Jun 23 (Wayback)Peec AI 73 on Jul 17 (Wayback)Peec AI 77 on Aug 3 (Live)Peec AI 74 on Aug 10 (Wayback)Otterly.AI 74 on Apr 4 (Wayback)Otterly.AI 72 on Apr 25 (Wayback)Otterly.AI 74 on May 24 (Wayback)Otterly.AI 73 on Jul 23 (Wayback)Otterly.AI 73 on Aug 4 (Wayback)Otterly.AI 74 on Aug 17 (Live)The Prompting Company 77 on Apr 20 (Wayback)The Prompting Company 78 on May 11 (Wayback)The Prompting Company 77 on Jun 17 (Wayback)The Prompting Company 73 on Jul 20 (Wayback)The Prompting Company 75 on Aug 11 (Wayback)The Prompting Company 75 on Aug 24 (Wayback)The Prompting Company 74 on Sep 22 (Live)Apr 20May 11Jun 17Jul 20Aug 11Aug 24Sep 22
Past reportsShow past reportsHide past reports
  1. Sep 22, 202674LiveOverall −1 · Trust −6 · Mobile web +6Viewing
  2. Aug 24, 202675Value props −4 · Trust +4View →
  3. Aug 11, 202675Overall +2 · Information hierarchy +6 · Value props +6View →
  4. Jul 20, 202673Overall −4 · Information hierarchy −6 · Mobile web −6View →
  5. Jun 17, 202677Overall −1 · Value props −12 · Mobile web +8View →
  6. May 11, 202678Overall +1 · Trust +4 · Information hierarchy +2View →
  7. Apr 20, 202677First tracked report — strongest Information hierarchy 84, weakest Trust 58View →

Trust

52Fair

Proof that the product is real, competent, and safe to try.

The Prompting Company
Athena
Otterly.AI
Trust read
The Prompting Company"Backed by Y Combinator" badge above the headline
ProfoundReal product workflow UI titled "AEO-Optimized FAQ Generator" showing nodes like "Web Page Scrape" with a Succeeded stat
AthenaCustomer logo wall under 'Empowering Next-Gen Marketing Teams at' featuring SoFi, Coinbase, Hearst, and Hexclad
Peec AINo visible trust signal identified.
Otterly.AI"AI in Marketing Cool Vendor by Gartner" alongside a G2 4.8/5 star rating under the hero CTA

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

The Prompting Company’s headline sellsGet discovered & used by Google AIYou optimized for user experience. Now optimize for AGENT EXPERIENCE.

Working

  • Rotating AI logos make the outcome concrete
  • "Agent experience" reframe hits FOMO
  • YC badge lends credibility

Could improve

  • No numbers or proof of results
  • Hero art decorates, never demonstrates
  • Mechanism of how it works is absent

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Announcement pill above headline — "NEW! Try Agent Experience" with a "Book a call" arrow sits directly above the headline and intercepts the scan path with a competing action.
  2. Duplicate Start free trial — The nav's black "Start free trial" pill matches the hero CTA's weight, splitting attention between two identical-looking buttons.
  3. Sign in button — Outlined pill styled nearly as prominently as the primary CTA, adding an equal-weight exit right next to it.

Mobile web

84Strong

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture12
  1. Start free trial button — Desktop-proportioned pill floating narrow in the phone column instead of a full-bleed thumb target.
  2. Agent Experience banner — Two competing tap targets ('NEW!' dropdown and 'Book a call') sit above the headline and pull attention from the primary CTA.

CTA

86Strong

Copy, size, verb, cost-feel — does the primary CTA earn the click?

The Prompting Company

Problems

  • 'trial' hints at eventual cost
  • no echo of headline promise

Competitors

inferred from product, audience, and value prop
#1Athenaathenahq.ai80 #2Peec AIpeec.ai77
#3The Prompting Company74
#4Otterly.AIotterly.ai74 #5Profoundtryprofound.com70—Scrunch AIscrunchai.comfailed