LucisYC P25 landing page report.
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Lucishttps://www.lucis.life/

Your landing page’s weakest score is Trust.

How Lucis ranks

  1. 1.SiPhox Health76
  2. 2.Marek Health75
  3. 3.Function Health71
  4. 4.Superpower66
  5. 5.Lucis64
  6. 6.InsideTracker63
Fix Trust
64Growth scoreupdated

category scores

Trust38Value props58CTA70Mobile web76Information hierarchy78
category scoresShowHide
Trust38Value props58CTA70Mobile web76Information hierarchy78

Score over time

9080706050Function Health 60 on Jun 20 (Wayback)Function Health 63 on Jul 5 (Wayback)Function Health 71 on Jul 18 (Wayback)Function Health 73 on Aug 2 (Wayback)Function Health 71 on Aug 5 (Live)Function Health 70 on Aug 15 (Wayback)Function Health 72 on Sep 14 (Wayback)InsideTracker 62 on Apr 14 (Wayback)InsideTracker 63 on Apr 28 (Wayback)InsideTracker 63 on May 10 (Wayback)InsideTracker 64 on May 24 (Wayback)InsideTracker 63 on Aug 5 (Live)SiPhox Health 77 on Apr 22 (Wayback)SiPhox Health 74 on May 21 (Wayback)SiPhox Health 71 on Jun 12 (Wayback)SiPhox Health 80 on Jul 2 (Wayback)SiPhox Health 75 on Jul 13 (Wayback)SiPhox Health 76 on Aug 5 (Live)SiPhox Health 74 on Aug 9 (Wayback)Superpower 60 on May 25 (Wayback)Superpower 61 on Jun 21 (Wayback)Superpower 63 on Aug 2 (Wayback)Superpower 66 on Aug 5 (Live)Superpower 61 on Aug 16 (Wayback)Superpower 60 on Sep 2 (Wayback)Superpower 61 on Sep 9 (Wayback)Marek Health 75 on Aug 26 (Live)Lucis 62 on Jun 2 (Wayback)Lucis 62 on Jun 15 (Wayback)Lucis 64 on Aug 5 (Wayback)Lucis 64 on Sep 21 (Live)Jun 2Jun 15Aug 5Sep 21
Past reportsShow past reportsHide past reports
  1. Sep 21, 202664LiveCTA +6 · Trust −6Viewing
  2. Aug 5, 202664Overall +2 · Information hierarchy +6 · Trust +2View →
  3. Jun 15, 202662Information hierarchy −6 · Mobile web +4View →
  4. Jun 2, 202662First tracked report — strongest Information hierarchy 78, weakest Trust 42View →

Trust

38Poor

Proof that the product is real, competent, and safe to try.

SiPhox Health
Superpower
InsideTracker
Marek Health
Function Health
Trust read
LucisNo visible trust signal identified.
Function Health"HSA/FSA Eligible" badge above the headline
InsideTracker"FEATURED ON" press bar with WSJ, Forbes, CNN, Sports Illustrated, and TODAY logos
SiPhox HealthTrustpilot badge: "Excellent — 764 reviews" alongside "CLIA & CAP accredited labs"
Superpower"By physicians from" logo strip: Stanford, Harvard Medical School, UCSF, University of Oxford
Marek Health"50,000+ Marek Health clients transformed" with avatar thumbnails

Value props

58Fair

Title, subtitle, hero — do they sell the product's true value?

Lucis’s headline vagueHealthy tomorrow starts with the habits you build todayLucis is your health companion, helping you deeply understand your biology and take action to improve it.

Working

  • Warm, aspirational emotional tone
  • Subhead names the category: biology insight
  • Clear paired CTAs support the pitch

Could improve

  • Headline could fit any wellness brand
  • No numbers, biomarkers, or timelines
  • Hero image decorates, never demonstrates

CTA

70Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Lucis
SiPhox Health
Function Health
Superpower
Marek Health

Problems

  • 'membership' feels costly
  • clashes with nav 'Get started'
  • no value payoff in label

Mobile web

76Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture123
  1. Get a membership button — Desktop-proportioned pill floating in the column instead of a full-width thumb target.
  2. Truncated promo bar — Offer copy cuts to "Buy 1 Lucis me..." so the sticky bar burns top-of-fold space without communicating the deal.
  3. Four-line hero headline — Serif headline barely scales down, wrapping into four tall lines that push the CTAs to the bottom of the viewport.

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Twin pill buttons — 'Is Lucis for me?' matches 'Get a membership' in size and shape, splitting the primary action's weight.
  2. Nav 'Get started' button — A second styled conversion button duplicates the hero CTA and pulls the eye up and away from it.
  3. Limited offer card — The 50% offer sits isolated bottom-left with no visible link or button tying it to the membership action.
  4. Banner 'Get the offer' — A third offer entry point at the top adds another exit before the visitor reaches the hero CTA.

Competitors

inferred from product, audience, and value prop
#1SiPhox Healthsiphoxhealth.com76 #2Marek Healthmarekhealth.com75 #3Function Healthfunctionhealth.com71 #4Superpowersuperpower.com66
#5Lucis64
#6InsideTrackerinsidetracker.com63