Your landing page’s weakest score is Trust.

Fix Trust
61Growth scoreupdated

category scores

category scoresShowHide

Trust

32Poor

Proof that the product is real, competent, and safe to try.

Evidenza
Roundtable (Artificial Societies)
Aaru
Synthetic Users
Trust read
YabbleNo visible trust signal identified.
SapienNo visible trust signal identified.
Synthetic Users"The AI feedback lined up with human feedback over 95% of the time." — Adam King, Behavioural Scientist
Evidenza"Trusted By Hundreds Of Enterprise Brands" logo wall with Microsoft, J.P. Morgan, Nestlé, Mars, and EY
Aaru"Six months of global wealth research in one day. 0.90 median correlation." beside EY, IPG, OmnicomGroup and Bayer logos
Roundtable (Artificial Societies)Logo wall under "Informing strategies at" showing Uber, GM, Volkswagen, TRATON, Suntory, and Mondelez

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Blue nav demo button — Second Book a demo in a different color competes with the green hero CTA and splits the primary action's visual identity.
  2. Five-link nav row — Solutions, Why Yabble, Resources, Pricing, and Log in plus search offer six exits before the visitor reaches the pitch.
  3. Learn more link — Sits at near-equal weight beside the primary CTA and diverts clicks from the demo booking.
  4. Stray white dot — Unexplained circle on the green button's top-right corner reads as a rendering glitch, not intentional design.

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Yabble

How Yabble compares

Recommended rewrites

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Yabble’s headlineFrom Vision To ValidationTest your creative ideas using AI personas that react just like your audience.

Working

Could improve

Mobile web

68Fair

The phone experience as a first-class citizen.

Yabble mobile capture for Mobile web

What works

What to improve