Your landing page’s weakest score is Trust.

Fix Trust
70Growth scoreupdated

category scores

category scoresShowHide

Trust

52Fair

Proof that the product is real, competent, and safe to try.

Billy (formerly BillFixers)
Trust read
Bizzy AINo visible trust signal identified.
Rocket Money (bill negotiation API/partnerships aside, core consumer-facing)Detailed in-app screenshot showing 'Current spend this month $3,298' and 'Payday in 8 days'
BillShark"Success Rate 90%" and "Avg. Savings per Successful Bills $450" stat callouts
Billy (formerly BillFixers)"Saved $20+ million on everyday bills" stat strip
Experian BillFixerimplicit context Experian BillFixer may benefit from pre-existing familiarity among its target audience.

CTA

64Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Bizzy AI
Rocket Money (bill negotiation API/partnerships aside, core consumer-facing)
Experian BillFixer
Billy (formerly BillFixers)

Problems

  • click feels like a sales call
  • no value promised for the click
  • secondary CTA feels cheaper
  • verb signals cost, not payoff

Mobile web

68Fair

The phone experience as a first-class citizen.

Bizzy AI mobile capture for Mobile web

What works

What to improve

Value props

82Strong

Title, subtitle, hero — do they sell the product's true value?

Bizzy AI’s headlineTurn provider calls into verified customer outcomes.Otto, Bizzy's calling agent, contacts service providers for your customers, negotiates with a live representative, and returns the confirmed result to your platform.

Working

Could improve

Information hierarchy

83Strong

Does the design help or inhibit what the page is trying to say?

Bizzy AI desktop capture for Information hierarchy

What works

What to improve