Your landing page’s weakest score is Trust.
How Tesora ranks
Trust
54FairProof that the product is real, competent, and safe to try.



| Trust read | |
|---|---|
| Tesora | "BACKED BY" Foundation Capital and Y Combinator S25 badges under the hero CTA |
| No visible trust signal identified. | |
| "Top global carriers trust hx for underwriting decisions across $75bn+ in annual commercial P&C premium" with Aviva and | |
| "350+ insurers worldwide chose Akur8" above a logo wall of named insurers (Amica, Assurant, AAA, Arch Insurance) | |
| No visible trust signal identified. |
CTA
68FairCopy, size, verb, cost-feel — does the primary CTA earn the click?


Problems
- click feels like a sales call
- nav says 'Demo', hero says 'Talk to us'
- no value promised in the label
Value props
72FairTitle, subtitle, hero — do they sell the product's true value?
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Working
Could improve
Information hierarchy
76FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
Mobile web
76FairThe phone experience as a first-class citizen.

What works
What to improve
