Telegramhttps://telegram.org/

Your landing page’s weakest score is Value props.

How Telegram ranks

  1. 1.Facebook69
  2. 2.X (Twitter)59
  3. 3.Telegram58
  4. 4.Odnoklassniki (OK)58
  5. 5.vk.ru48
Fix Value props
58Growth scoreupdated

category scores

Value props52CTA55
category scoresShowHide
Value props52CTA55

Value props

52Fair

Title, subtitle, hero — do they sell the product's true value?

Telegram’s headline undersellsTelegrama new era of messaging

Working

  • Screenshots show the real product UI
  • Instant platform download paths
  • Brand name is unmissable

Could improve

  • Subhead could caption any messenger
  • No numbers: file size, group limits
  • Privacy and speed never stated

CTA

55Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Telegram
Facebook
X (Twitter)
Odnoklassniki (OK)
vk.ru

Problems

  • no action verb — reads as label
  • styled as text link, not button
  • 4-word label
  • 'Recent News' competes for attention

Information hierarchy

58Fair

Does the design help or inhibit what the page is trying to say?

Telegram desktop capture for Information hierarchy

What works

What to improve

Mobile web

58Fair

The phone experience as a first-class citizen.

Telegram mobile capture for Mobile web

What works

What to improve

Trust

66Fair

Proof that the product is real, competent, and safe to try.

Telegram desktop capture for Trust

How Telegram compares

Trust read