Specklehttps://speckle.systems/

Your landing page’s weakest score is Value props.

How Speckle ranks

  1. 1.Speckle69
  2. 2.Rhino.Inside / ShapeDiver67
  3. 3.Hypar66
  4. 4.viktor.ai64
  5. 5.Dasher (Autodesk Platform Services alternative) — Forma51
Fix Value props
69Growth scoreupdated

category scores

Value props58Trust62
category scoresShowHide
Value props58Trust62

Value props

58Fair

Title, subtitle, hero — do they sell the product's true value?

Speckle’s headline vagueUnlock design data to own your IPAEC runs on fragmented data. Speckle's design intelligence layer changes that, making your information accessible, trusted, and actionable.

Working

  • Names the AEC audience directly
  • Calls out fragmented data pain
  • Strong logo bar on desktop fold

Could improve

  • 'Unlock' is abstraction-stack copy
  • No numbers or concrete outcomes
  • Hero art decorates, never demonstrates

Trust

62Fair

Proof that the product is real, competent, and safe to try.

Speckle
Hypar
Trust read
Speckle"Adopted by top-performing global teams" logo strip (Arup, BakerHicks, Bollinger+Grohmann, Cundall, Fast+Epp, FDB)
viktor.aiBanner: "Arup rolls out the VIKTOR AI platform across its global organisation."
Rhino.Inside / ShapeDiverLaptop hero image showing a real Grasshopper/Rhino-style parametric design interface in use
Hypar"Trusted by" logo wall: BSA, Flad Architects, HED, NELSON, SLAM, Stantec
Dasher (Autodesk Platform Services alternative) — FormaConstruction industry card showing a tablet displaying real CAD drawing software in a worker's hands

CTA

66Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Speckle

How Speckle compares

Recommended rewrites

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

Speckle desktop capture for Information hierarchy

What works

What to improve

Mobile web

82Strong

The phone experience as a first-class citizen.

Speckle mobile capture for Mobile web

What works

What to improve