Your landing page’s weakest score is Trust.

Fix Trust
65Growth scoreupdated

category scores

category scoresShowHide

Trust

42Poor

Proof that the product is real, competent, and safe to try.

Sixfold AI
EvolutionIQ
Avallon AI
Trust read
Sixfold AIAnnouncement bar: "Live Demo on Oct 6th: AI Underwriter for Life & Health → RSVP"
Avallon AI"We raised a $4.6M seed round — Read more here" funding banner
Roots AutomationNo visible trust signal identified.
EvolutionIQAnnouncement bar: "Case Study: New York Life Group Benefit Solutions Transformed Medical Data into Insights with Medhub"
Five Sigma"Enabling the world's leading claims organizations" section heading (mobile)
Charlee.aiNo visible trust signal identified.

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Sixfold AI
Avallon AI

Problems

  • 'Request' feels like sales gatekeeping
  • outline style, weak visual weight
  • nav says 'Get Started' — label split
  • no payoff implied in the copy

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Sixfold AI desktop capture for Information hierarchy

What works

What to improve

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Sixfold AI’s headlineThe AI Brain Behind Better UnderwritingSixfold is underwriting AI that already knows the job. What to look for. How to think through risk. What good underwriting looks like. Across commercial P&C and life and health, from day one.

Working

Could improve

Mobile web

72Fair

The phone experience as a first-class citizen.

Sixfold AI mobile capture for Mobile web

What works

What to improve