Your landing page’s weakest score is CTA.

Fix CTA
76Growth scoreupdated

category scores

category scoresShowHide

CTA

62Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Richpanel
Minimal AI
Gorgias
Decagon
Siena AI

Problems

  • 'Click here to' is filler
  • 6 words — too long
  • demo booking feels costly
  • hero and nav labels differ

Trust

62Fair

Proof that the product is real, competent, and safe to try.

Richpanel
Zowie
Siena AI
Trust read
RichpanelProduct dashboard showing "7,902 Closed by AI" and "2,676 Closed by your team" ticket counters
Minimal AIBacked by Y Combinator badge above the headline
GorgiasEmbedded Gorgias AI Agent demo answering "What's the return policy?" with a specific policy reply
Siena AICustomer logo strip featuring FIGS, Caraway, Made In, Grüns, Comfrt, Equip, Perelel, and Butcherbox
ZowieCustomer logo strip with Bed Bath & Beyond, Payoneer, Total Wine, MuchBetter, Booksy
Decagonimplicit context Decagon may benefit from pre-existing familiarity among its target audience.

Information hierarchy

84Strong

Does the design help or inhibit what the page is trying to say?

Richpanel desktop capture for Information hierarchy

What works

What to improve

Mobile web

84Strong

The phone experience as a first-class citizen.

Richpanel mobile capture for Mobile web

What works

What to improve

Value props

88Strong

Title, subtitle, hero — do they sell the product's true value?

Richpanel’s headlineThe helpdesk where AI closes 50% of tickets.Built for support teams that outgrew Zendesk or Gorgias and the AI bolted onto it. Richpanel replaces both: it learns your policies, takes the actions and closes the ticket.

Working

Could improve