Your landing page’s weakest score is Trust.

Fix Trust
63Growth scoreupdated

category scores

category scoresShowHide

Trust

30Poor

Proof that the product is real, competent, and safe to try.

Croissant
Phia
Encore
Gem
Faircado
Trust read
RetrofitNo visible trust signal identified.
GemFunctional search bar with image-search icon and category filter chips (Vintage, Brand, Women's, Men's)
EncoreSearch Studio panel with 'Exact Grail / Under $250' toggles and composed query 'Find me some vintage Prada nylon shoulde
FaircadoFunctional search bar "What are you shopping for?" with trending query chips (Y2K, Baggy Jeans, Boho Belts, Adidas Samba
PhiaPress logo strip: The New York Times, TIME Best Inventions, Fortune, ELLE, Business Insider
Croissant"TRUSTED BY OVER 5,000 COMPANIES" logo band with HubSpot, Zapier, Zendesk, Stripe, Notion logos

Information hierarchy

64Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Broken hero image — The Sophie chat visual fails to load, leaving raw alt text where the emotional proof of the AI shopper should sit.
  2. Duplicate Get Started button — A second 'Get Started' in the header competes at outline weight with the green primary CTA and splits the click path.
  3. Header search bar — A large search field pulls attention into browsing before the visitor reads the value prop or hits the primary CTA.

Mobile web

68Fair

The phone experience as a first-class citizen.

Retrofit mobile capture for Mobile web

What works

What to improve

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Retrofit’s headlineScore vintage gems at the best prices, effortlesslyYour AI shopper hunts vintage shops and resale sites to find the best deals just for you.

Working

Could improve

CTA

82Strong

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Retrofit

How Retrofit compares

Recommended rewrites