Your landing page’s weakest score is Value props.
How Kongsberg Ninox (Remote Towers) ranks
- 1.
General Aviation58
- 2.
Frequentis56
- 3.
Indra (NOVA 9000 Digital Towers)56
- 4.
Saab Digital Air Traffic Solutions54
- 5.
Kongsberg Ninox (Remote Towers)53
- 6.
Searidge Technologies50
53Growth scoreupdated
category scores
category scoresShowHide
Value props
42PoorTitle, subtitle, hero — do they sell the product's true value?
Kongsberg Ninox (Remote Towers)’s headline vague
Protechting people and planet
Working
- Memorable 'tech' wordplay signals technology
- 'Protecting' hints at safety mission
- Strong brand confidence and visual polish
Could improve
- Never mentions Ninox or remote towers
- No numbers or proof points in fold
- Hero image decorates, shows no product
Trust
44PoorProof that the product is real, competent, and safe to try.
| Trust read | |
|---|---|
| Kongsberg Ninox (Remote Towers) | Copy stating KONGSBERG "protects people and critical infrastructure – from deep sea to space" serving "the defence, secu |
| Photo of a deployed digital ATC tower installed at a real airfield with an aircraft on the runway | |
| implicit context Saab Digital Air Traffic Solutions may benefit from pre-existing familiarity among its target audience. | |
| Hero headline "FREQUENTIS AND DSNA GO LIVE WITH NEW VOICE SYSTEM AT BREST AREA CONTROL CENTRE, FRANCE" naming customer D | |
| Live share-price ticker "61,46 € -0,03%" in the header showing a publicly listed company | |
| Photo of an operational digital tower control room with a curved multi-screen video wall in the "What's Going On @ Seari |
CTA
56FairCopy, size, verb, cost-feel — does the primary CTA earn the click?
How Kongsberg Ninox (Remote Towers) compares
Recommended rewrites
Information hierarchy
58FairDoes the design help or inhibit what the page is trying to say?
What works
What to improve
Mobile web
64FairThe phone experience as a first-class citizen.
What works
What to improve