Jumphttps://jumpapp.com/

Your landing page’s weakest score is Information hierarchy.

How Jump ranks

  1. 1.Jump74
  2. 2.Zeplyn71
  3. 3.Farther69
  4. 4.Wealor65
  5. 5.Zocks65
  6. 6.Powder57
Fix Information hierarchy
74Growth scoreupdated

category scores

Information hierarchy70CTA72
category scoresShowHide
Information hierarchy70CTA72

Information hierarchy

70Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Four header CTAs — "Start free trial", "Schedule demo", "Sign in", plus hero buttons split the action across four competing asks.
  2. Announcement banner link — "See how →" sits above the header and pulls first attention to a secondary story before the value prop.
  3. Eyebrow trust badges — Tiny unreadable logo icons after "THE #1 AI PLATFORM FOR ADVISORS" render as visual noise instead of proof.
  4. Eight-item nav row — Product, Solutions, Customers, Compliance, Pricing, Resources, Company plus dropdowns offer many exits at equal weight.

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Jump

Problems

  • 4 labels for 2 actions on fold
  • free trial demoted to secondary
  • demo click feels sales-mediated
  • 'See a demo' vs 'Schedule demo' clash

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Jump’s headlineTrusted AI for advisors & financial professionalsSave time, increase revenue, and elevate the client experience with compliant AI. Easy to integrate, configure, and adopt.

Working

Could improve

Trust

78Fair

Proof that the product is real, competent, and safe to try.

Jump desktop capture for Trust

How Jump compares

Trust read

Mobile web

78Fair

The phone experience as a first-class citizen.

Jump mobile capture for Mobile web

What works

What to improve