Heap (Contentsquare)https://heap.io/

Your landing page’s weakest score is Value props.

How Heap (Contentsquare) ranks

  1. 1.LogRocket80
  2. 2.PostHog72
  3. 3.Human Behavior69
  4. 4.Fullstory69
  5. 5.Heap (Contentsquare)68
  6. 6.June (Amplitude)37
Fix Value props
68Growth scoreupdated

category scores

category scoresShowHide

Value props

62Fair

Title, subtitle, hero — do they sell the product's true value?

Heap (Contentsquare)’s headline undersellsBetter Insights. Faster.Heap has joined forces with Contentsquare 🤝 Together, we automatically capture every user interaction so you always have the data you need to increase conversions, retention, and customer delight.

Working

  • Subhead names autocapture differentiator
  • Hero image shows real funnel product UI
  • Outcomes named: conversions, retention

Could improve

  • Headline is a generic abstraction
  • Merger news leads the subhead
  • No specific numbers in the copy

Mobile web

64Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture123
  1. Triple-decker header stack — Brand bar, three-line promo banner, and nav consume the top quarter of the viewport and push the CTA below the fold.
  2. Six-line subhead — Desktop-length paragraph wraps into six lines on mobile, displacing both CTAs and containing a broken tofu glyph.
  3. Free Trial button — Desktop-proportioned button floats small in the column instead of a thumb-friendly near-full-width tap target.

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Heap (Contentsquare)

How Heap (Contentsquare) compares

Recommended rewrites

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Heap (Contentsquare) desktop capture for Information hierarchy

What works

What to improve

Trust

72Fair

Proof that the product is real, competent, and safe to try.

Heap (Contentsquare) desktop capture for Trust

How Heap (Contentsquare) compares

Trust read