Hazelhttps://hazelai.com/

Your landing page’s weakest score is Trust.

How Hazel ranks

  1. 1.Govly76
  2. 2.Sweetspot76
  3. 3.GovDash75
  4. 4.Hazel71
  5. 5.SalesPatriot59
Fix Trust
71Growth scoreupdated

category scores

Trust54CTA68
category scoresShowHide
Trust54CTA68

Trust

54Fair

Proof that the product is real, competent, and safe to try.

Hazel
Govly
GovDash
Sweetspot
Trust read
Hazel"$50B+ in annual procurement managed" stat beneath the OUR CUSTOMERS logo row (mobile)
SalesPatriotNo visible trust signal identified.
GovlyG2 badge: "4.9/5 — Leader in Government Procurement • 87+ Reviews"
SweetspotCompliance badges: "CMMC L2", "SOC 2 Type II", "FedRAMP® Moderate Authorization (In Progress)"
GovDash"300+ teams have won billions with GovDash" line beside the customer logo strip

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Hazel
Govly

Problems

  • 'Request' feels costly and slow
  • click implies sales call, not value
  • hero button small vs. huge headline

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Hazel’s headlineThe Platform for Public ProcurementFrom solicitation to award, Hazel helps government agencies run faster, fully compliant procurements.

Working

Could improve

Information hierarchy

82Strong

Does the design help or inhibit what the page is trying to say?

Hazel desktop capture for Information hierarchy

What works

What to improve

Mobile web

84Strong

The phone experience as a first-class citizen.

Hazel mobile capture for Mobile web

What works

What to improve