Your landing page’s weakest score is Trust.

How Gritstone bio ranks

  1. 1.Moderna62
  2. 2.Gritstone bio57
  3. 3.BioNTech57
  4. 4.CureVac49
  5. 5.TareBio44
Fix Trust
57Growth scoreupdated

category scores

category scoresShowHide

Trust

38Poor

Proof that the product is real, competent, and safe to try.

Moderna
CureVac
BioNTech
Trust read
Gritstone bioNo visible trust signal identified.
TareBioNo visible trust signal identified.
BioNTechNav links to "Investors", "Clinical trials" and "Healthcare professionals"
ModernaHeadline "Recapping Positive Phase 3 Topline Results for Intismeran Autogene Plus Pembrolizumab in Adjuvant Melanoma"
CureVac"CureVac is now part of the BioNTech Group (Nasdaq: BNTX)" acquisition statement on the desktop fold

Value props

48Poor

Title, subtitle, hero — do they sell the product's true value?

Gritstone bio’s headline undersellsPursuing More Potent and Durable Immune Responses for Cancer

Working

  • Names the disease area plainly
  • 'Potent and durable' is an outcome claim
  • Honest tone, no hype stack

Could improve

  • No subhead or mechanism named
  • Zero numbers or clinical proof
  • Hero image decorates, shows nothing

CTA

58Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Gritstone bio

How Gritstone bio compares

Recommended rewrites

Mobile web

70Fair

The phone experience as a first-class citizen.

Gritstone bio mobile capture for Mobile web

What works

What to improve

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Gritstone bio desktop capture for Information hierarchy

What works

What to improve