Your landing page’s weakest score is Trust.

Fix Trust
68Growth scoreupdated

category scores

category scoresShowHide

Trust

54Fair

Proof that the product is real, competent, and safe to try.

FullSeam
Basis
Prophix (Ledge)
Trust read
FullSeamAP Invoices product UI showing an AI review panel with "Extract & Review ✓ Approved" and a 95% confidence match on a rea
Basis"TRUSTED BY LEADING TEAMS" logo bar with Baker Tilly, CohnReznick, Wiss, CitrinCooperman
ZampNo visible trust signal identified.
DossSee the latest updates to DOSS in our H1 Product Recap
TabsBilling dashboard product UI with "Pending approval 24", "Overdue 8" and invoice table
Prophix (Ledge)Product screenshot of the agent generating a "Working Paper Summary: COGS (Cost of Goods Sold) Journal Entry Calculation

CTA

64Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

FullSeam
Tabs
Prophix (Ledge)
Doss

Problems

  • high-cost feel: schedules a sales call
  • casing drifts: 'Demo' vs 'demo'
  • no value promised for the click

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

FullSeam’s headlineYour AI-powered finance and accounting teammateAI agents that handle accounts receivable, accounts payable, cash application, reconciliation, and more.

Working

Could improve

Mobile web

72Fair

The phone experience as a first-class citizen.

FullSeam mobile capture for Mobile web

What works

What to improve

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

FullSeam desktop capture for Information hierarchy

What works

What to improve