Fieldguidehttps://fieldguide.io/

Your landing page’s weakest score is Trust.

How Fieldguide ranks

  1. 1.Black Ore70
  2. 2.Puzzle70
  3. 3.Combinely66
  4. 4.Fieldguide62
  5. 5.Basis60
Fix Trust
62Growth scoreupdated

category scores

Trust38Value props62
category scoresShowHide
Trust38Value props62

Trust

38Poor

Proof that the product is real, competent, and safe to try.

Combinely
Basis
Puzzle
Black Ore
Trust read
FieldguideNo visible trust signal identified.
CombinelyCustomer logo strip: Cloudworx, The Accounting Lab, Whipplewood CPAs, Burgess Hodgson, Blick Rothenberg
Basis"TRUSTED BY LEADING TEAMS" logo bar with Baker Tilly, CohnReznick, Wiss, CitrinCooperman
Black Ore"AI Tax Summit — Recap the Day from Nasdaq Tower" event banner
Puzzle7,000+ companies & operators trust Puzzle.

Value props

62Fair

Title, subtitle, hero — do they sell the product's true value?

Fieldguide’s headline vagueBuild the agentic firm the next decade demandsLead the transformation in audit and advisory to unlock 10x growth.

Working

  • Names audit and advisory vertical
  • Taps ambition and fear of falling behind
  • Confident, distinctive voice

Could improve

  • Never says what the product does
  • "10x growth" is an unanchored claim
  • Hero photo decorates, not demonstrates

CTA

64Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Fieldguide

How Fieldguide compares

Recommended rewrites

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Fieldguide desktop capture for Information hierarchy

What works

What to improve

Mobile web

72Fair

The phone experience as a first-class citizen.

Fieldguide mobile capture for Mobile web

What works

What to improve