Your landing page’s weakest score is Trust.

Fix Trust
70Growth scoreupdated

category scores

category scoresShowHide

Trust

52Fair

Proof that the product is real, competent, and safe to try.

Hubs
RapidDirect
Protolabs
Forge Automation
Trust read
FictivNo visible trust signal identified.
Forge Automation"Trusted by engineers building" logo band with gecko, lumafield, and revolve surgical
ProtolabsCustomer logo strip: Blue Origin, John Deere, Medtronic, Polaris, Sonos under "Innovative Companies We Support"
HubsCustomer logo strip (Intel, Audi, NASA, HP) captioned "Join thousands of companies using Protolabs Network"
RapidDirectCustomer logo strip (Nikon, Toyota, Festo, Microsoft, Emerson) placed directly above the Get Instant Quote CTA

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Competing quote CTAs — "Get Free Pricing" duplicates the nav's "Get Instant Quote" with a different label, splitting the primary action's pull.
  2. Teal headline contrast — Green text over the amber machining photo drops legibility right where the value prop must land in one second.
  3. Promo banner link — "Try multi-quantity quotes →" is the first clickable element and routes attention away before the hero pitch.
  4. Six-dropdown nav row — Capabilities through Reviews plus search and Log In offer eight exits weighted equally against the conversion path.

Mobile web

72Fair

The phone experience as a first-class citizen.

Fictiv mobile capture for Mobile web

What works

What to improve

CTA

78Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Fictiv

How Fictiv compares

Recommended rewrites

Value props

78Fair

Title, subtitle, hero — do they sell the product's true value?

Fictiv’s headlineCustom Manufacturing, Built to Scale from Prototype to Production

Working

Could improve