Your landing page’s weakest score is Value props.

Fix Value props
50Growth scoreupdated

category scores

category scoresShowHide

Value props

42Poor

Title, subtitle, hero — do they sell the product's true value?

Cellebrite’s headline vagueGenesisThe New Age of Investigations

Working

  • Testimonial names product category clearly
  • Counterterrorism source adds credibility
  • Bold, confident brand presentation

Could improve

  • Subhead names no capability or outcome
  • Hero image is a logomark, not the product
  • Fold cards push insider news, not value

CTA

48Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Cellebrite
Truleo
Peregrine
Magnet Forensics
Veritone
Closure

Problems

  • high-cost sales-call framing
  • tiny nav button, no hero CTA
  • missing on mobile fold
  • announcement cards dilute focus

Trust

52Fair

Proof that the product is real, competent, and safe to try.

Cellebrite desktop capture for Trust

How Cellebrite compares

Trust read

Mobile web

52Fair

The phone experience as a first-class citizen.

Cellebrite mobile capture for Mobile web

What works

What to improve

Information hierarchy

58Fair

Does the design help or inhibit what the page is trying to say?

Cellebrite desktop capture for Information hierarchy

What works

What to improve