Althttps://alt.xyz/

Your landing page’s weakest score is Value props.

How Alt ranks

  1. 1.Collector Crypt67
  2. 2.Fanatics Collect62
  3. 3.Misprint61
  4. 4.TCGplayer61
  5. 5.Whatnot61
  6. 6.Alt56
Fix Value props
56Growth scoreupdated

category scores

Value props42Information hierarchy54
category scoresShowHide
Value props42Information hierarchy54

Value props

42Poor

Title, subtitle, hero — do they sell the product's true value?

Alt’s headline vagueFeatured Auctions

Working

  • $3.9M lot signals serious marketplace
  • PSA/BGS grades and POP counts add proof
  • Live auction badge creates urgency

Could improve

  • No headline stating what Alt does
  • No subhead or benefit copy at all
  • Inventory carries the whole pitch alone

Information hierarchy

54Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Four equal BID buttons — Four identically styled purple bid buttons compete at the same weight, so no single primary action wins the scan.
  2. Nav link row — Six nav destinations plus SELL and SIGN UP/LOG IN give attention eight exits before any conversion action.
  3. Category filter strip — A second row of sport-category tabs creeps into the fold, adding another band of same-weight exit paths under the auctions.

Mobile web

54Fair

The phone experience as a first-class citizen.

Alt mobile capture for Mobile web

What works

What to improve

Trust

64Fair

Proof that the product is real, competent, and safe to try.

Alt desktop capture for Trust

How Alt compares

Trust read

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Alt

How Alt compares

Recommended rewrites