AirDNAhttps://airdna.co/

Your landing page’s weakest score is Trust.

How AirDNA ranks

  1. 1.PriceLabs Market Dashboards78
  2. 2.AirROI72
  3. 3.AirDNA-alternative Awning72
  4. 4.Mashvisor71
  5. 5.nightlybasis.com68
  6. 6.AirDNA66
Fix Trust
66Growth scoreupdated

category scores

Trust44Value props62
category scoresShowHide
Trust44Value props62

Trust

44Poor

Proof that the product is real, competent, and safe to try.

PriceLabs Market Dashboards
AirDNA-alternative Awning
AirROI
Mashvisor
Trust read
AirDNAimplicit context AirDNA may benefit from pre-existing familiarity among its target audience.
nightlybasis.com"No account necessary." note under the listing-URL lookup box
MashvisorG2 review badge showing "4.5/5" next to Google "3.6/5" directly below the search CTA
AirROIStats bar: "20M+ PROPERTIES TRACKED", "190+ COUNTRIES COVERED", "15+ YEARS OF MARKET DATA", "100K+ SEARCHABLE MARKETS"
PriceLabs Market Dashboards"600,000+ Properties priced daily" / "60,000+ Hosts & Property Managers Trust Us" stat band
AirDNA-alternative Awning20,000+ properties managed — 4.8★ avg guest rating — All 50 U.S. states

Value props

62Fair

Title, subtitle, hero — do they sell the product's true value?

AirDNA’s headline undersellsGrow faster with better short-term rental data

Working

  • Names the STR data category plainly
  • Map hero shows real market scores
  • Search box invites instant trial

Could improve

  • 'Better' and 'faster' lack any proof
  • No subhead explaining coverage or audience
  • Zero numbers anywhere in the fold copy

Mobile web

72Fair

The phone experience as a first-class citizen.

AirDNA mobile capture for Mobile web

What works

What to improve

Information hierarchy

74Fair

Does the design help or inhibit what the page is trying to say?

AirDNA desktop capture for Information hierarchy

What works

What to improve

CTA

78Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

AirDNAin-product action

How AirDNA compares

Recommended rewrites