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- Sep 22, 202678LiveOverall −2 · Mobile web −8 · Value props −4Viewing
- Sep 1, 202680First tracked report — strongest CTA 84, weakest Value props 76View →
Your landing page’s weakest score is Value props.
How Lucent ranks
78Growth scoreupdated
category scores
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Score over time
Value props
72FairTitle, subtitle, hero — do they sell the product's true value?
Lucent’s headline sells
See what's really happening in your product
AI that watches every session replay to catch bugs and surface insights automatically.
Working
- Taps fear of hidden product problems
- Subhead names the mechanism: AI watches replays
- YC badge + real customer logos add proof
Could improve
- Zero numbers anywhere in the fold
- 'Surface insights' is vague filler
- Product demo cut off below the fold
Trust
74FairProof that the product is real, competent, and safe to try.
| Trust read | |
|---|---|
| Lucent | "Backed by Y Combinator" badge above the headline |
| Join 500,000+ teams already shipping with PostHog. | |
| "Trusted by 3,000+ customers" line above a logo wall including Deloitte, Cisco, BlueCross BlueShield, ClassPass, and CME | |
| Customer logo strip: iHerb, Papa John's, Newell Brands | |
| "4.7 on G2" and "4.7 on Gartner" review badges | |
| "Smartlook has joined Cisco!" headline with the Smartlook + Cisco logo lockup |
Mobile web
76FairThe phone experience as a first-class citizen.
123- Four-line hero headline — Headline scales down too little, wrapping to four lines and pushing the CTA deep into the fold.
- Chat bubble overlay — Floating chat widget covers part of the demo thumbnail — pure friction with no conversion CTA.
- Y Combinator badge — Full-width badge above the headline spends prime viewport space before the value statement.
Information hierarchy
82StrongDoes the design help or inhibit what the page is trying to say?
123- Sign Up Free button — Same dark weight as the hero's TRY FOR FREE, so two buttons compete to be the primary action.
- Book a Demo nav — Duplicates the hero's Book a Demo button, adding a redundant exit path above the fold.
- Docs Pricing Blog links — Three exit links sit in the scan path before the visitor reaches the conversion pair.
CTA
84StrongCopy, size, verb, cost-feel — does the primary CTA earn the click?
Problems
- nav says 'Sign Up Free' — label split
- desktop button small vs headline
- all-caps hurts scan speed