Carrot LabsYC W26 landing page report.
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Your landing page’s weakest score is Trust.

Fix Trust

Score over time

9080706050Helicone 74 on Jun 15 (Wayback)Helicone 77 on Jun 24 (Wayback)Helicone 76 on Jul 2 (Wayback)Helicone 76 on Jul 20 (Wayback)Helicone 75 on Jul 28 (Wayback)Helicone 76 on Aug 27 (Wayback)Helicone 75 on Sep 20 (Live)Langfuse 77 on Sep 3 (Live)LangSmith 64 on May 27 (Wayback)LangSmith 67 on Jun 11 (Wayback)LangSmith 68 on Jun 24 (Wayback)LangSmith 65 on Jul 10 (Wayback)LangSmith 66 on Jul 23 (Wayback)LangSmith 67 on Jul 28 (Live)LangSmith 70 on Aug 9 (Wayback)Portkey 72 on Jul 28 (Wayback)Portkey 58 on Aug 7 (Wayback)Portkey 56 on Aug 28 (Wayback)Portkey 55 on Sep 6 (Wayback)Portkey 61 on Sep 10 (Live)Portkey 55 on Sep 22 (Wayback)Portkey 54 on Oct 10 (Wayback)LiteLLM 81 on Jul 30 (Wayback)LiteLLM 80 on Aug 11 (Wayback)LiteLLM 81 on Aug 27 (Wayback)LiteLLM 81 on Sep 10 (Live)LiteLLM 81 on Sep 11 (Wayback)LiteLLM 81 on Sep 25 (Wayback)LiteLLM 77 on Oct 10 (Wayback)Carrot Labs 72 on Apr 24 (Wayback)Carrot Labs 76 on Sep 20 (Live)Apr 24Sep 20
Past reportsShow past reportsHide past reports
  1. Sep 20, 202676LiveOverall +4 · Mobile web +24 · Value props −6Viewing
  2. Apr 24, 202672First tracked report — strongest CTA 86, weakest Trust 48View →

Trust

52Fair

Proof that the product is real, competent, and safe to try.

Carrot Labs
Langfuse
Helicone
Portkey
Trust read
Carrot Labs"Backed by Y Combinator" badge above the hero headline
Helicone"1000+ AI teams use Helicone to build reliable products" with customer logos (together.ai, QA Wolf)
LangfuseUsed by 21 of Fortune 50 · 90B+ observations/month · 100,000+ engineers building on Langfuse
LangSmith'Interrupt is coming to London & NYC in the fall!' conference banner
Portkey"A PALO ALTO NETWORKS COMPANY" tag under the Portkey logo
LiteLLMimplicit context LiteLLM may benefit from pre-existing familiarity among its target audience.

Value props

76Fair

Title, subtitle, hero — do they sell the product's true value?

Carrot Labs’s headline sellsKnow where your AI Spend goes.Your providers tell you the total. We tell you what it was for.

Working

  • Names a real, felt pain: opaque AI bills
  • Subhead sharpens the contrast with providers
  • Provider logos ground the claim in tools used

Could improve

  • No numbers or granularity claims
  • No product visual showing a spend breakdown
  • "what it was for" stays abstract — no examples

Information hierarchy

82Strong

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Nav link row — Six equal-weight exits (Product, Pricing, Docs, Resources, Log in) leak attention before the hero CTA.
  2. Header Start free pill — Duplicates the hero CTA at the same black weight, splitting the one-second scan between two identical buttons.
  3. Cropped logo strip — Provider logos are cut mid-word at the fold edge, turning a trust signal into visual noise.

CTA

82Strong

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Carrot Labs
LiteLLM
Langfuse
Helicone

Problems

  • 5 words — past one fixation
  • nav label differs: 'Start free'

Mobile web

86Strong

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture12
  1. Backed by Combinator badge — Occupies the first message slot above the headline, delaying the value statement.
  2. Book a demo button — Half the width of the primary CTA, making the button stack look mismatched and harder to tap.

Competitors

inferred from product, audience, and value prop