Your landing page’s weakest score is CTA.

Fix CTA
74Growth scoreupdated

category scores

category scoresShowHide

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Wordly
Palabra AI
Interprefy
talkniva.com
Byrdhouse

Problems

  • demo ask feels costly, sales-gated
  • competes with nav's 'Try it now'
  • self-serve trial buried in nav
  • mobile drops 'Try it now' entirely

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Duplicate demo CTAs — Orange nav "Get a demo" competes with the blue hero "Get a demo" at equal weight, splitting the primary action.
  2. Try it now button — A third pill-styled CTA beside "Get a demo" in the nav gives three same-region buttons and no single obvious action.
  3. Promo announcement banner — Bright blue "Silent Theater → Learn More" bar is the first thing scanned and routes attention away before the value prop.
  4. Floating caption pills — Six "Translation/Captions/Transcripts" pills scattered along both edges add same-weight noise around the hero without a reading order.

Trust

76Fair

Proof that the product is real, competent, and safe to try.

Wordly desktop capture for Trust

How Wordly compares

Trust read

Mobile web

76Fair

The phone experience as a first-class citizen.

Wordly mobile capture for Mobile web

What works

What to improve

Value props

78Fair

Title, subtitle, hero — do they sell the product's true value?

Wordly’s headlineAI Translation & Captions For Meetings and EventsMake every event instantly accessible in dozens of languages with high accuracy, easy setup, enterprise security, and affordable pricing.

Working

Could improve