Your landing page’s weakest score is Trust.

Fix Trust
72Growth scoreupdated

category scores

category scoresShowHide

Trust

58Fair

Proof that the product is real, competent, and safe to try.

Parrot
Shopmonkey
CCC Estimating / Solera Qapter (Audatex)
Trust read
Parrot"BUILT TO INTEGRATE WITH" strip showing CCC, Audatex, and Mitchell 1 logos (mobile capture)
CCC ONESales Rep Sam chat stating "I help insurers and repair shops streamline claims and repair workflows with CCC's connected
Mitchell (Enlyte)Hero photo of a technician operating real vehicle diagnostic calibration equipment
CCC Estimating / Solera Qapter (Audatex)"With 45+ years of strong OEM relationships, coupled with over 268M repair orders" stat above the SEE HOW CTA (mobile)
BodyShop BoosterNo visible trust signal identified.
Shopmonkey5-star Google review card: "They listen to their customers and constantly work to improve their product. Highly recommen

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Parrot

Problems

  • 'Book' feels costly — sales call
  • no header-language echo
  • no lower-commitment alternative

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Parrot’s headlineAI coworker for collision repair shopsEverything shop owners need to operate and scale — AI-powered CRM, estimation, parts procurement, insurance disputes, payroll and taxes.

Working

Could improve

Information hierarchy

82Strong

Does the design help or inhibit what the page is trying to say?

Parrot desktop capture for Information hierarchy

What works

What to improve

Mobile web

82Strong

The phone experience as a first-class citizen.

Parrot mobile capture for Mobile web

What works

What to improve