Your landing page’s weakest score is Trust.
How Catalyst (Totango) ranks
- 1.
Vitally75
- 2.
Gainsight71
- 3.
Sturdy69
- 4.
ChurnZero68
- 5.
Ambral64
- 6.
Catalyst (Totango)57
category scores
category scoresShowHide
Trust
42PoorProof that the product is real, competent, and safe to try.






| Trust read | |
|---|---|
| Catalyst (Totango) | "After over 15 years as a leader in Customer Success" longevity claim in the hero subhead |
| "BACKED BY" Y Combinator badge in the hero | |
| Customer logo wall (Docusign, Figma, Google, Notion, Sonos) under "Trusted by teams that take retention seriously" | |
| "65% reduction in onboarding time" / "13x increase in CSM account coverage" / "21% increase in gross revenue retention" | |
| G2 badge with "4.5 based on 700+ Reviews" directly under the hero CTAs | |
| Sturdy workflow demo panel with Salesforce, Gong, Zendesk, and Gmail integration chips |
Value props
55FairTitle, subtitle, hero — do they sell the product's true value?
Totango is now Odie: customer intelligence for post-sales teams and their agents.
After over 15 years as a leader in Customer Success, we have a new platform, a refined vision for post-sales, and a new identity to rally that vision behind. Odie is a Customer Knowledge Engine designed to give post-sales teams access to cu
Working
- Names the audience: post-sales teams
- 15-year credibility anchor
- Build-or-buy flexibility stated
Could improve
- Headline is a rebrand, not a benefit
- No concrete outcome or number
- Hero photo shows office, not product
CTA
58FairCopy, size, verb, cost-feel — does the primary CTA earn the click?

How Catalyst (Totango) compares
Recommended rewrites
Mobile web
62FairThe phone experience as a first-class citizen.

What works
What to improve
Information hierarchy
68FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
