Your landing page’s weakest score is Information hierarchy.
How Gainsight ranks
71Growth scoreupdated
category scores
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Information hierarchy
68FairDoes the design help or inhibit what the page is trying to say?
1234- Ava chat widget — Auto-expanded panel with its own 'Schedule a meeting' CTA covers the metric card and competes with 'Get a Demo'.
- Take a Tour button — Sits at near-equal size beside 'Get a Demo', splitting the primary action into a coin-flip.
- Top navigation row — Five nav items (three with dropdowns) plus Login give seven exit paths before the hero CTA.
- Logo strip arrow links — Trusted-by logos carry outbound arrow icons, turning social proof into clickable exits within the fold.
Mobile web
68FairThe phone experience as a first-class citizen.
123- Ava chat bubble — Auto-opened chat message covers the product cards and buries the social proof strip.
- Ask Ava pill — Second chat prompt crowds the 'Trusted by teams' line, competing with the trust signal.
- Get a Demo button — Primary CTA stays desktop-proportioned instead of stretching near full-width for the thumb.
CTA
72FairCopy, size, verb, cost-feel — does the primary CTA earn the click?
How Gainsight compares
Recommended rewrites
Trust
72FairProof that the product is real, competent, and safe to try.
How Gainsight compares
Trust read
Value props
76FairTitle, subtitle, hero — do they sell the product's true value?
Gainsight’s headline
Keep a good thing growing.
Gainsight gives your team and AI agents the context to act at the right moment, so you can retain and grow more customers.
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