Your landing page’s weakest score is CTA.

Fix CTA
55Growth scoreupdated

category scores

category scoresShowHide

CTA

42Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Hlabs
Robotis (Dynamixel)
A-Star
Pololu
ServoCity

Problems

  • no CTA anywhere above the fold
  • hero banner is not clickable
  • nav dropdowns are only next step
  • category icons unlabeled as actions

Trust

52Fair

Proof that the product is real, competent, and safe to try.

T-Motor
Pololu
Trust read
T-MotorHigh-quality real product shot of the HEP-S carbon fiber propeller in the hero
Hlabs"US-made plug-and-play electronics and actuators for robotics."
Robotis (Dynamixel)Hero photo of a real ROBOTIS-branded humanoid robot
PololuReal product photography of A-Star boards and robots (3pi, Zumo, Romi, Balboa) with the "Same-day shipping, worldwide" o
ServoCityNo visible trust signal identified.
MyActuatorLabeled real product photos of actuators (RH-32-100, X8-120, H-90-15) with CE/RoHS marks

Mobile web

58Fair

The phone experience as a first-class citizen.

T-Motor mobile capture for Mobile web

What works

What to improve

Information hierarchy

62Fair

Does the design help or inhibit what the page is trying to say?

T-Motor desktop capture for Information hierarchy

What works

What to improve

Value props

62Fair

Title, subtitle, hero — do they sell the product's true value?

T-Motor’s headlineHEP-S Series High-Performance Heavy-Lift Carbon Fiber PropellersHigh Load Capacity · Fast Response · Motor Synergistic Design

Working

Could improve