Your landing page’s weakest score is Trust.
How Speak ranks
74Growth scoreupdated
category scores
category scoresShowHide
Trust
55FairProof that the product is real, competent, and safe to try.
| Trust read | |
|---|---|
| Speak | In-app translation demo card showing Korean text "이번 주 내내 이것을 기대하고 있었어요" with the English "I've been looking forward to |
| 4.8 · Loved by 6M+ learners | |
| "130+ LANGUAGES" badge above "WHICH LANGUAGE DO YOU WANT TO LEARN?" | |
| Partial in-app chat screenshot showing the message "We had a team meeting, it went pretty well…" | |
| Embedded chat demo showing a real French conversation with audio and translate controls | |
| "Discover why 30,000+ learners choose Langua for building real-world fluency" headline at the fold edge |
Value props
68FairTitle, subtitle, hero — do they sell the product's true value?
Speak’s headline undersells
Good things happen when we Speak
An expert-crafted curriculum, personalized by AI. Speak a new language with confidence, one real conversation at a time.
Working
- Subhead names outcome and mechanism
- Hero image shows product mid-lesson
- "Confidence" hits the right emotion
Could improve
- Headline is a pun, not a value claim
- No numbers or proof above the fold
- Strongest claim buried in small text
Information hierarchy
82StrongDoes the design help or inhibit what the page is trying to say?
What works
What to improve
CTA
82StrongCopy, size, verb, cost-feel — does the primary CTA earn the click?
How Speak compares
Recommended rewrites
Mobile web
82StrongThe phone experience as a first-class citizen.
What works
What to improve