Your landing page’s weakest score is Trust.
How Shor ranks
category scores
category scoresShowHide
Trust
62FairProof that the product is real, competent, and safe to try.





| Trust read | |
|---|---|
| Shor | "Backed by Y Combinator" badge above the headline |
| G2 4.8/5 (5K+ Reviews) and Trustpilot 4.5/5 (9K+ Reviews) badges directly below the "Book a demo" CTA | |
| Customer logo bar under "GLOBAL COMPANIES GROW WITH REMOTE" (GitLab, Box, Miro, KFC, Heineken, Mizuho, Mercury, Lovable) | |
| G2 badge reading "4.8 stars 13k+ reviews" above the headline | |
| Trustpilot and G2 star ratings with a B Corp "Certified Corporation" badge above the Book a Demo CTA |
Value props
72FairTitle, subtitle, hero — do they sell the product's true value?
International payroll, built for founders.
Hire international employees and contractors at startup speed. Sign up in minutes and run payroll within the week.
Working
- Names category and audience in six words
- Time-bound claims: minutes, within the week
- YC badge plus customer logos add trust
Could improve
- Hero art decorates, never shows product
- No hard numbers: countries, price, savings
- No emotional contrast with slow incumbents
CTA
76FairCopy, size, verb, cost-feel — does the primary CTA earn the click?

How Shor compares
Recommended rewrites
Information hierarchy
78FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
Mobile web
84StrongThe phone experience as a first-class citizen.

What works
What to improve
